The blue checkmark is now a thing that anyone could have on their Twitter account! Twitter will let the public request for a verified account just by filling out the form on their website. The form asks for a legitimate (in other words, verified) phone number and email address. Your account must also have a profile picture, a bio, a profile picture, a header picture, your birth date (if you’re not an organization), a website, and all your tweets should be made public under the privacy setting.
If you don’t know what the “Blue Badge” represents, its basically a checkmark that proves that a person/an organization is/are authentic.
We want to make it even easier for people to find creators and influencers on Twitter so it makes sense for us to let people apply for verification.
– explained Tina Bhatnagar, Twitter’s vice president of user services.
The blue checkmark makes it easier to find public figures, creators etc and makes it easier for the audience to connect with them because the audience knows that the account is legitimate and not a fake or parody account.
Also, it just looks good!